In a groundbreaking move that will redefine the concert experience, global K-pop sensation BLACKPINK is set to gift fans a virtual reality extravaganza like never before. Titled "BLACKPINK: A VR Encore," this immersive concert promises to transcend boundaries, allowing fans to relive the magic of the Born Pink World Tour from the comfort of their own homes.
The Virtual Reality Revolution
BLACKPINK's foray into the virtual realm is a testament to the ever-evolving landscape of entertainment. Spearheading this technological leap is the Emmy Award-winning production company, The Diamond Bros., in collaboration with Meta. Together, they are crafting a 70-minute spectacle that not only captures the essence of a live concert but also pioneers a new era in music entertainment.
A Seoul Spectacle in VR
Filmed at the majestic Gocheok Sky Dome in Seoul, BLACKPINK: A VR Encore promises to transport fans to the heart of K-pop's epicenter. The concert will feature not only the group's Billboard Hot 100 hits such as "Pink Venom," "Kill This Love," and "How You Like That" but also solo performances by each member—Jisoo, Jennie, Rosé, and Lisa.
The Meta Horizon Experience
The collaboration with Meta ensures that the concert will be accessible exclusively in VR inside Meta Horizon Worlds' Music Valley. Owners of the Meta Quest VR headset in select regions will have the privilege of a front-row ticket to this revolutionary social experience. Vishal Shah, VP of Metaverse at Meta, emphasizes how BLACKPINK is transforming the music fan experience by bringing creativity and social interaction to the forefront.
“We’re thrilled to embrace the dynamic world of VR because it allows us to reach an even wider global audience and share our music in an entirely new, immersive way,” BLACKPINK said in a statement. “This VR concert is not just a show; it’s an extension of the tour we poured our hearts into. We can’t wait for you to see the magic we’ve created with The Diamond Bros and Meta, and thank you to our incredible BLINKs for your endless support.”
Josh Diamond, director and executive producer at The Diamond Bros, echoes the excitement for the major collaboration.
“BLACKPINK is an iconic, groundbreaking group, and being able to capture them in VR in Seoul, South Korea, for the final performance of their Encore tour was incredible,” he says. “We couldn’t be more excited to have partnered with Meta on this amazing opportunity. We can’t wait for everyone to experience it!”
In a statement, BLACKPINK expressed its excitement about embracing the dynamic world of VR. They see this as more than just a concert but as an extension of the tour, they poured their hearts into, reaching a wider global audience in a new and immersive way. The group expressed gratitude to their dedicated fanbase, BLINKs, for their unwavering support.
BLACKPINK: A VR Encore is set to premiere on Tuesday, December 26, at 5 p.m. PT in Meta Horizon Worlds. Fans can already RSVP for the event, and for those unable to attend the live premiere, replays will be available for an entire month, extending the festive celebration well into the New Year.
Conclusion
BLACKPINK's venture into virtual reality is a testament to their innovative spirit and commitment to providing fans with unparalleled experiences. As the boundary between the physical and virtual worlds blurs, BLACKPINK: A VR Encore stands as a beacon, guiding the music industry into a future where technology and artistry converge to create unforgettable moments. Get ready to witness the magic unfold as BLACKPINK takes center stage in the metaverse, marking a new era in concert entertainment.
