On January 24, 2024, IU unveiled her pre-release single, "Love Wins All," featuring Kim Taehyung, causing a frenzy online as fans were captivated by their mesmerizing onscreen chemistry. In the music video, Kim Taehyung and IU were shown desperately running from mysterious cubes that were on a destructive mission to wipe out civilization. The pair finds a brief moment of comfort in an abandoned structure, but their happiness is fleeting since the cubes eventually devour them.
On January 24, director Um Tae-hwa gave an interview to the South Korean media site OSEN in which he clarified the meaning of the video. Nemo, a cube, stands in for the prejudice that the characters encounter on a regular basis. Nemo rescues the pair from oppression as the cubes envelop them.
Director Um Tae-hwa on the significance of the camcorder in Love Wins All MV
— TAE GUIDE (@taeguide) January 24, 2024
“In the world of the camcorder, they look neat rather than messy like in reality, eat beautifully prepared delicious food and enjoy the happiness they could have only imagined while wearing shiny… pic.twitter.com/WkmrlXwomT
The moment Kim Taehyung finds the camera in the footage and sees IU's undamaged face before the catastrophic tragedy occurs emphasises the value of the device. The two share happy moments captured on camera that contrast with their depressing reality. Director Um Tae-hwa clarified that they live a tidy, impeccably planned life in the camcorder's world, far from the chaos of their actual lives.
Director Um Tae-hwa on the identity of the Cube referred to as Nemo and what it represents
— TAE GUIDE (@taeguide) January 24, 2024
“Nemo represents the discrimination the main characters face and can also be interpreted to refer the various kinds of discrimination and oppression that are prevalent in our daily lives” pic.twitter.com/59kmT9Q3lc
Director Um Tae-hwa elaborated on Nemo's symbolism, saying that it stands for the prejudice that characters encounter, covering a range of oppressive practices encountered in daily life. The couple's body disappear after being devoured by Nemo, leaving only their clothing. As the filmmaker clarified, this represents their release from pressure, discrimination, and oppression caused by humans, enabling them to fly into the air and break free from a variety of constraints.
“However, in the end, the bodies of the two disappear after being pursued by Nemo and only the clothes they were wearing remain. As the two rise into the air, this means that they are finally free to fly away from all kinds of oppression and pressure” — Director Um Tae-hwa pic.twitter.com/34Y6K53TmQ
— TAE GUIDE (@taeguide) January 24, 2024
After seeing the director's point of view, fans believed that IU and Kim Taehyung had a happy afterlife, free from persecution, prejudice, and greed. The characters' pleasure was heightened when they realised that the camcorder was there, allowing them to cherish their final moments together.
